DMExco

Richard Frankel, Jeff Rossi

What Does Your Selfie Sound Like?

Sep 2016
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How do you or your city or your country or your age group look to Spotify’s audience analytics team? How does our ability to observe your listening behavior help us drive better decisions for advertisers as they target specific audiences?

Creative Director Rich Frankel and Strategic Marketing Director Jeff Rossi will take a look at the dmexco audience through the lens of Spotify data and will demonstrate how your age, gender, and geographic information might change the way a brand might choose to sound for you.

Richard Frankel

Richard Frankel is Creative Director at Spotify. In his role he works across marketing...

Jeff Rossi

Rossi is charged with overseeing Spotify’s B2B strategy and developing the overall...

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