For retailers, flux is the new business as usual.
Emerging technologies are disrupting every aspect of the retail sector — from logistics to in-store experiences to marketing strategies — and shaping consumer expectations accordingly.
For a new generation of shoppers, two-day delivery and free returns are the baseline. Consumers are not just discovering clothes through Instagram, but shampoo and toothbrushes, too.
Code Commerce 2018
September 17-18, 2018
Industries that have been long sheltered from these forces, like the grocery, consumer packaged goods and luxury fashion sectors, are now competing with digital-native brands and executing new partnerships and acquisitions that they wouldn’t have considered just a few years ago.
Last year, Code Commerce explored how Amazon and a new breed of direct-to-consumer brands were upending traditional customer-retailer relationships, and how everyone else was fighting back. In 2018, we go deeper. We’ll discuss how startups and traditional retailers alike are:
Experimenting with new business models for the marketing and sale of groceries and consumer packaged goods
Honing the logistics of same-day delivery for everything from meals to high fashion
Investing in new technologies like AR, AI and voice to shape tomorrow’s shopping experience
Transforming physical stores into experiences that don’t just sell but inspire
Building niche, profitable brands that are thriving in the shadow of Amazon
Recode’s Jason Del Rey is here to ask the hard questions about what these changes mean for you and your business.
We’re excited to announce that Code Commerce is returning to New York for our second annual two-day experience. Jason Del Rey and Kara Swisher will sit down with the leaders who are reimagining the retail sector in our signature unscripted Red Chair interviews.
This year, we’re bringing back the popular On-Location Experiences — your opportunity to engage firsthand with how the most innovative retail businesses have built their same-day delivery hubs, showrooms and more.
We’ll also be integrating small-group networking opportunities around niche topics to give you more chances to engage with your smartest peers from top retailers, digital-native brands, CPG giants and payments firms.