CTA Conf 2017

Joel Klettke

How to Read Your Customers’ Minds

Jun 2017
play

If you want to write copy that converts, you need to get into your customers’ heads.
Joel Klettke shares a proven process for stealing your best-converting copy – straight out of your customers’ mouths.

During this session you’ll learn:

 

  • The most powerful questions you can ask a customer – and what order to ask them in
  • Practical tips for mastering three different feedback channels
  • How to keep your research organized (so it’s actually useful)

 

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