Email Insider Summit 2017

Vicky Ge

Why We Automate: Observations from billions of customer interactions

Jun 2017

From machine learning to natural language processing to artificial intelligence, brands can invest in an open space of technologies and scale marketing efforts like never before. Yet while automation enables marketers to move faster, think bigger, and dive deeper, we should take a moment to remember the why and the who. Vicky Ge shares her observations on innovations in automation, marketing at scale, and the human on the other side of the inbox.


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