Marketing measures that maximizes data usage have their “ideals” and “realities”. Variety of tools have been developed, and marketers have increased their expectations, but there are many cases where the desired results have not been met. For example, unless the in-house operation is not fully prepared, it is difficult to make full use of data and tools. In order to solve these problems and to respond appropriately, approaching these challenges from the management side is crucial, not from the working level – which brings to an organizational change. Speed of this transformation is vital to compete in the modern enterprise. Therefore, we would like to invite the CXOs and upper management from brand companies to join us for a day of exclusive meetings, conferences, and workshops. We look forward to see you at our EXECUTIVE DATA SUMMIT.