Refresh Conference 2018

Andrei Dementjev

How to design the best payment experience in the world?

Sep 2018
play

When it comes to online payments, increasing your conversion from 1% to 2% means doubling your company revenue. But how to achieve that? Fortumo develops payment interfaces for Google, Spotify and thousands of other digital merchants. In our presentation, we’d like to share the lessons we’ve learned from making payments work better for our customers, focusing on: payments analytics, improving loading speeds, cross-platform compatibility, utilizing device-specific features, raising user trust and localization.

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