Adexchanger’s Industry Preview 2016

Tina Moffett

Measurement and Unified Marketing Impact Analytics (UMIA)

Jan 2016

New research from Forrester Research Tina Moffett looks at the growing need to address marketing’s impact across the myriad of consumer touchpoints available today.

Tina Moffett

Senior Analyst at Forrester Research

Tina serves customer insights professionals, focusing on customer measurement,...


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