Katrina Cukaj is EVP of Portfolio Sales and Client Partnerships, Turner Ad Sales. In this capacity, Cukaj is responsible for the creation and execution of multiplatform sales, sponsorship and integration opportunities for CNN, HLN and CNN Airport networks. Based in New York, Cukaj reports to Donna Speciale, president of Turner Broadcasting Ad Sales.
Cukaj joined CNN in 1999 as an account executive and continued to hold ascending positions in responsibility and title; she was named vice president in 2006 and senior vice president in 2008. As vice president of CNN Ad Sales, Cukaj led her New York sales team in successfully selling some of CNN’s largest programming initiatives, like Heroes and Fit Nation, while working with a number of the largest media agencies, including Zenith Media, Initiative Media and Universal McCann. She also collaborated with CNN International sales offices to secure global advertising alliances and dollars, and led CNN Advantage, CNN’s multicultural sales and marketing unit.