Marketing Nation Summit 2017

Charm Bianchini

Account-Based Marketing: Marketo’s Secret Sauce

Apr 2017
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If you have heard about account-based marketing and find it intriguing, but are unclear how it fits into the marketing strategy you currently have in place – join this session! You will learn when ABM makes sense for a business, how Marketo does it, and tips and tricks for a successful ABM program.

Charm Bianchini

Senior Director, Enterprise Marketing

Charm Bianchini is the Senior Director of Marketing at Marketo with responsibility...

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