The Next Web Conference 2017

Marc Teerlink

Capitalize on AI: Moving from Startup to Scale up

May 2017

How to get going with Artificial Intelligence? IBM’s Artificial Intelligence, Watson, made its debut as a research project on the American gameshow Jeopardy! in 2011.

As part of IBM’s strategy to accelerate the growth of artificial intelligence and cognitive computing, today Watson is an open platform to the world!

With millions of developers connected to this advanced and diverse cognitive computing tech, entrepreneurs, students and tech enthusiasts can easily tap into the growing solution base for use and deployment.

The community is growing quickly – in over 45 countries, across 20 different industries – of those who build and bring to market their own powered-by-Watson applications.

Learning what is possible may seem obscure. With thousands of companies who build and offer AI enabled ‘smart’ products, we may be lead to think that AI is just there to enable ‘new things’.

But, says Teerlink “it turns out that people just want to do the same things they’ve always done, only faster, across an obscene amount of data, and preferably cheaper”.

Marc’s guidance for startups is no-nonsense: “If you want to build a successful business, take a process that you know well, and move the heavy lifting to AI, whilst letting humans do the creative thinking”.

Marc Teerlink

Chief Business Strategist

Dr Marc Teerlink mba/mbi is the Chief Business Strategist IBM’s Watson Platform...


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