Oscar Rondon is the senior director of TV strategy at TubeMogul. With over 15 years of experience in both television and digital industries, Oscar is responsible for driving TubeMogul’s business development efforts in the traditional television space as well as providing guidance and expertise to clients during their programmatic TV planning and execution phases. He also provides input on new platform features and is a key strategic contributor to the company’s overall product roadmap. Prior to TubeMogul, Oscar was the director of business development at Adap.tv, a division of AOL, where he was responsible for establishing relationships and managing the sales process with new inventory partners. He has also worked as director of product management at WideOrbit, and he has a master’s degree in communications from Baruch College.