The Next Web Conference 2016

Julie Zhuo

Building with creative confidence

May 2016

The art of building new products is an exercise in navigating ambiguity. How do you know if you’re on track? How do you know if what you’re building is likely to be successful?

While there is no right or wrong answer, Julie Zhuo shares a three-question framework she uses at Facebook to help teams stay focused on what matters.

Julie Zhuo

Julie Zhuo leads the design team focused on engagement and core experiences at...


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